Just Eat partners with Waitrose to ramp up retailer's convenience ambitions

• The deal responds to growing sales for on-demand groceries and comes after Waitrose announced plans to open 100 Waitrose convenience shops 
• Waitrose launching on the UK’s biggest delivery platform in 229 UK locations in the coming weeks
  
• The partnership supports Just Eat’s mission to be there for every customer moment - whether that’s breakfast, health care essentials, last minute gift giving or a late night grocery dash

Waitrose has partnered with the nation’s biggest delivery network Just Eat on a multi-year deal to expand its presence in the on-demand grocery and convenience sectors. 

In the coming weeks, millions of Just Eat customers will be able to order their favourite food and drink to be delivered in 30 minutes or less from 235 Waitrose locations across the UK. Birmingham, Glasgow, London and Manchester are among the locations the partnership went live this week. 

The collaboration comes as Waitrose has seen average weekly on-demand grocery sales increase by 140% in the first six months of the year, helping the retailer to reach a broader range of customers. More than one million Brits now regularly get their groceries delivered by Just Eat - with the platform delivering 12 grocery orders to UK customers’ doors every minute last year alone.

Just Eat customers will be able to order from thousands of items, including the revamped premium range Waitrose No. 1 and Essential Waitrose - the biggest value tier of any supermarket - which doesn’t compromise on quality, taste and animal welfare. 

In addition, Waitrose Duchy Organic, fresh ready meals, free-from and vegan ranges, British brands like Gail’s Bakery and Deliciously Ella, plus award-winning wines, beers and spirits, will all be available. Later this year, customers will be able to choose from more than 550 Waitrose Christmas products, including 175 new festive treats for 2024. 

Waitrose recently confirmed plans to open up to 100 convenience shops across the UK in the next five years to add to more than 90 Shell forecourt shops it supplies and a franchise agreement for shops in 27 Welcome Break motorway service areas.  

Claire Pointon. Managing Director for the UK and Ireland at Just Eat, said: “Many of today’s consumers no longer consider speed a luxury but a necessity. This is supported by Just Eats’ own research - three in four people who have ordered on-demand groceries believe it will become a part of their daily lives. Just Eat is proud to be leading this change and so we’re thrilled to be adding Waitrose to our list of grocery partners, strengthening the choice and value available for customers on the platform - whenever, and wherever, they need us.” 

Waitrose Executive Director, James Bailey, said: “Partnering with Just Eat and stepping up our plans for new shops allows us to reach even more customers who want the same commitment to quality, taste and ethical standards whenever and wherever they want to enjoy great food. As demand for greater convenience has grown, so have expectations of convenience food - and that is a huge opportunity for us.”

The news follows Just Eat’s recent exciting partnership announcements in the UK and globally, including Boots, Cardfactory, Lovehoney and HelloFresh - demonstrating consumer appetite for convenience for a variety of products and moments.

ENDS

About Waitrose 

Run by over 45,000 passionate Partners, Waitrose has been serving customers for 120 years and offers extraordinary products in our 314 shops and on Waitrose.com. Inspiring food discovery, our expert Partners run almost 800 specialist food service counters in store, where customers can shop a variety of the best quality meat, fresh fish, dry aged beef, sushi, as well as cheese. Our Beer, Wine and Spirits team features the largest number of Masters of Wine of any UK supermarket and we sell nearly 3,000 different wines, beers, ciders, spirits as well as no and low drinks in our shops, on Waitrose.com and Waitrose Cellar. We are committed to selling products which have been responsibly sourced, grown using the very best sustainable farming methods, some of which are grown or trialled on our very own farm, the Leckford Estate.  In 2024, Waitrose was granted the Royal Warrant of Appointment to be Grocers and Wine & Spirits Merchant to His Majesty King Charles III.

About Just Eat Takeaway.com

Just Eat Takeaway.com (LSE: JET, AMS: TKWY) is one of the world’s leading global online food delivery companies. Headquartered in Amsterdam, the Company is focused on connecting consumers and Partners through its platforms. With 731,000 connected partners, Just Eat Takeaway.com offers consumers a wide variety of choices from restaurants to retail. Just Eat Takeaway.com has rapidly grown to become a leading online food delivery marketplace with operations in Australia, Austria, Belgium, Bulgaria, Canada, Denmark, France, Germany, Ireland, Israel, Italy, Luxembourg, Poland, Slovakia, Spain, Switzerland, the Netherlands, the United Kingdom and the United States.Most recent information is available on our corporate website and follow us on LinkedIn and X.